No-Nonsense Advice on SEO,
E-Commerce & Building Your Online Business

Search Engine Optimization For Dummies, 4th Edition

By Peter Kent

Links from the Book - 4th Edition

This site is a companion for the book Search Engine Optimization For Dummies. It gives you the possibility to access, with just a click of the mouse, every site that I list in the book.

The list below is for the 4th Edition of this book. For the 3rd Edition, click here. For the 2nd Edition, click here.

For your convenience, I've listed the resources chapter by chapter, following the order in which they appear in the book.

• Chapter 1: Surveying the Search Engine Landscape
• Chapter 2: Your One-Hour Search-Engine-Friendly Web Site Makeover
• Chapter 3: Beating the Competition -- Planning a Powerful Search-Engine Strategy
• Chapter 4: Making Your Site Useful and Visible
• Chapter 5: Picking Powerful Keywords
• Chapter 6: Creating Pages That Search Engines Love
• Chapter 7: Avoiding Things That Search Engines Hate
• Chapter 8: Dirty Deeds, Done Dirt Cheap
• Chapter 9: Bulking Up Your Site - Competing with Content
• Chapter 10: Finding Traffic Through Local-Search Marketing
• Chapter 11: Getting Your Pages into the Search Engines
• Chapter 12: Submitting to the Directories
• Chapter 13: Product Search - Remember the Shopping Directories and Retailers
• Chapter 14: Using Link Popularity to Boost Your Position
• Chapter 15: Finding Sites to Link to Yours
• Chapter 16: Even More Great Places to Get Links
• Chapter 17: Social Networking -- Driven by Drivel
• Chapter 18: Video -- Putting Your Best Face Forward
• Chapter 19: When Google Bites Back -- A Guide to Catastrophe
• Chapter 20: Ten Things to Know & Do When Picking an SEO Firm
• Chapter 21: Ten Plus Myths and Mistakes
• Chapter 22: Ten-Plus Ways to Stay Updated
• Chapter 23: Ten-Plus Useful Things to Know

Chapter 1: Surveying the Search Engine Landscape

• www.yahoo.com
• www.google.com
• dir.yahoo.com
• www.dmoz.org
• dir.google.com
• addons.mozilla.org
• toolbar.google.com
• www.Alexa.com/toolbar
• toolbar.yahoo.com
• toolbar.bing.com
• toolbar.ask.com

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Chapter 2: Your One-Hour Search-Engine-Friendly Web Site Makeover

• toolbar.google.com
• www.google.com
• dir.yahoo.com
• www.dmoz.org
• https://adwords.google.com/select/KeywordToolExternal

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Chapter 3: Beating the Competition -- Planning a Powerful Search-Engine Strategy

• http://RodentEngineering.PeterKentConsulting.com
• The United States Patent & Trademark Office

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Chapter 4: Making Your Site Useful and Visible

• www.peterkentconsulting.com/sitemap.htm

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Chapter 5: Picking Powerful Keywords

• adcenter.microsoft.com
• https://adwords.google.com/select/KeywordToolExternal
• www.adwords.com
• www.google.com/sktool
• www.wordtracker.com
• www.dogpile.com
• http://keywordsspy.com
• http://www.keywordspy.com
• http://www.trellian.com/toolbar/
• http://www.wordze.com

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Chapter 6: Creating Pages That Search Engines Love

• http://google.com/analytics/
• www.whitehouse.gov/president/gwbbio.html
   

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Chapter 7: Avoiding Things That Search Engines Hate

• www.w3.org/TR/REC-html40/present/frames.html#h-16.4
• http://flash.melameth.com/
• www.popupcop.com
• www.asp101.com/articles/wayne/extendingnames
• httpd.apache.org/docs/mod/mod_rewrite.html
• www.nokiausa.com
• www.Vistaprint.com

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Chapter 8: Dirty Deeds, Done Dirt Cheap

• www.google.com/webmasters/tools/spamreport
• http://help/yahoo.com/1/us/yahoo/search/abuse.html
• http://asksupport.custhelp.com/app/ask/sno/0

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Chapter 9: Bulking Up Your Site - Competing with Content

• www.Elance.com
• www.Naukri.com
• www.Guru.com
• www.oDesk.com
• www.brafton.com
• www.idealaunch.com
• http://convert-in.com/pdfhtml.htm
• www.adobe.com/products/acrobat/access_onlinetools.html
• www.ezinelocator.com
• www.ezinehub.com
• http://new-list.com
• www.ntis.gov
• www.fedworld.gov
• http://catalog.gpo.gov/F
• www.access.gpo.gov/su_docs/locators/net
• http://lcweb.loc.gov/rr/news/extgovd.htmlwww.foia.cia.gov
• http://www.state.gov/m/a/ips/
• foia.fbi.gov
• www.articledashboard.com
• www.ezinearticles.com
• www.freesticky.com
• www.goarticles.com
• www.ideamarketers.com
• certificate.net
• www.dmoz.org/Business/Publishing_and_Printing/Publishing/Services/Free_Content
• framecentre.com
• www.featurewell.com
• http://www.brafton.com/
• www.moreover.com
• www.studioonenetworks.com/
• www.uclick.com
• www.yellowbrix.com
• www.dmoz.org/News/Media/Services/Syndicates
• dir.yahoo.com/Business_and_Economy/Business_to_Business/News_and_Media/Syndicates
• www.inman.com
• www.newsknowledge.com
• syndic8.com
• www.feedzilla.com
• blogsearch.google.com
• www.freshmeat.net
• www.sourceforge.net
• www.creativecommons.org
• dmoz.org/Computers/Open_Source/Open_Content
• http://en.wikipedia.org/wiki/List_of_wikis
• www.emailwire.com
• www.free-press-release.com
• www.hotproductnews.com
• i-newswire.com
• www.presswire.net
• www.onlinepressreleases.com
• www.openpr.com
• www.prnewswire.com
• www.prweb.com
• www.pr.com
• www.pr9.net
• www.pressbox.co.uk
• www.pr-gb.com
• www.prleap.com
• www.prlog.org
• www.transworldnews.com
• www.resourceindex.com
• www.Blogger.com
• www.Wordpress.com
• http://googlewebmastercentral.blogspot.com
• www.blogger.com

Chapter 10: Finding Traffic Through Local-Search Marketing

• www.google.fr
• www.yahoo.co.uk
• www.ip2location.com
• http://www.google.com/local/add/
• http://listings.local.yahoo.com/
• https://ssl.bing.com/listings/ListingCenter.aspx
• www.UBL.org
• http://maps.google.com/help/maps/businessphotos/
• http://maps.google.com/help/maps/streetview/partners/
• www.ubl.org
• www.5280.com
• www.philasence.com/
• http://infoaroundphilly.com/
• http://philadelphia-city-directory.com
• http://philadelphiaokay.com/
• http://philadelphia-philadelphia.com/
• www.SearchEngineBulletin.com 
• www.judysbook.com
• www.Vitals.com
• www.HealthGrades.com
• www.TripAdvisor.com 
• www.Kudzu.com
• www.Local.com
• www.MerchantCircle.com
• www.yellowpages.com
• www.superpages.com
• www.yellowbook.com
• www.dexknows.com
• www.yell.com
• www.yellow.com
• google.com.sg
• www.YellowPages.com
• www.Ask.com
• www.mywebsearch.com

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Chapter 11: Getting Your Pages into the Search Engines

• www.google.com/addurl.html
• www.bing.com/webmaster/SubmitSitePage.aspx
• code.google.com/p/googlesitemapgenerator/
• www.sitemaps.org
• code.google.com/p/sitemap-generators/wiki/SitemapGenerators 
• www.sitemaps.org
• www.google.com/webmasters
• www.bing.com/webmaster
• www.exactseek.com/add.html
• www.gigablast.com/addurl
• www.searchenginewatch.com/2156161
• dmoz.org/Computers/Internet/Searching/Search_Engines/
• http://dir.yahoo.com/Computers_and_Internet/Internet/World_Wide_Web/Searching_the_Web/Search_Engines_and_Directories/
• www.shortkeys.com
• www.addpro.com
• www.ineedhits.com
• www.dynamicsubmission.com
• www.trellian.com/swolf

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Chapter 12: Submitting to the Directories

• www.archive.org
• dir.yahoo.com
• www.dmoz.org
• dmoz.org/guidelines/describing.html
• www.resource-zone.com 
• www.resource-zone.com/
• http://netvet.wustl.edu/
• www.yahoo.com
• www.google.com

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Chapter 13: Product Search - Remember the Shopping Directories and Retailers

• www.google.com/products
• www.pricegrabber.com
• advertising.microsoft.com/search-advertising/bing-shopping
• merchant.pronto.com
• www.thefind.com
• www.shopzilla.com
• www.nextag.com
• www.shopping.com
• www.pricescan.com
• www.pricewatch.com
• www.preciomania.com
• www.pronto.com
• www.bizrate.com
• shopping.aol.com
• www.become.com
• www.best-price.com
• www.buycheapr.com
• www.coolsavings.com
• dogpile.pricegrabber.com
• www.kelkoo.com
• shop.lycos.com
• www.mysimon.com
• www.paypal-shopping.com
• www.pricingcentral.com
• www.shop.com
• www.shopcompanion.com
• www.catalogcity.com
• www.shopper.com
• shopper.cnet.com 
• www.shoplocal.com
• www.shopmania.com
• www.smarter.com
• www.streetprices.com
• office.microsoft.com

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Chapter 14: Using Link Popularity to Boost Your Position

• www.google.com/corporate/history.html
• www.webworkshop.net/pagerank.html
• http://en.wikipedia.org/wiki/Pagerank
• www.toolbar.google.com
• http://www.google.com/technology/pigeonrank.html
• get.adobe.com/reader
• en.wikipedia.org/wiki/Googlebomb
• ad.doubleclick.net

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Chapter 15: Finding Sites to Link to Yours

• www.google.com
• www.majesticseo.com
• www.majestic12.co.uk
• www.dummies.com
• etips.dummies.com
• www.opensiteexplorer.org
• www.SEOElite.com
• www.urlwire.com
• www.inman.com
• www.urlwire.com
• www.prnewswire.com 
• www.prweb.com
• www.emailwire.com
• www.prleap.com
• www.Free-Press-Release.com
• www.pressbox.co.uk
• www.I-Newswire.com
• www.prlog.org
• www.pr.com 
• www.pr-gb.com
• www.openpr.com
• www.transworldnews.com
• www.seroundtable.com/archives/006742.html
• www.adbrite.com
• www.zetacap.com
• click.adbrite.com
• www.glossarist.com
• www.researchbuzz.com
• scout.wisc.edu/Reports/ScoutReport/2001/scout-010727.html
• www.usatoday.com/tech/2001-08-09-hotsites.htm

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Chapter 16: Even More Great Places to Get Links

• www.amazines.com
• www.articlealley.com
• www.articlecity.com
• www.articlesbase.com
• www.authorconnection.com
• www.ezinearticles.com
• www.freesticky.com
• www.goarticles.com
• www.greekshares.com
• www.ideamarketers.com
• www.searchwarp.com
• www.submityourarticle.com
• www.distributeyourarticles.com
• www.contentcrooner.com
• www.articlesender.com
• www.articlesubmitterpro.com
• www.examiner.com
• knol.google.com
• www.blogsvertise.com
• www.loudlaunch.com
• www.payperpost.com

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Chapter 17: Social Networking -- Driven by Drivel

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Chapter 18: Video -- Putting Your Best Face Forward

• www.google.com/tv/
• http://en.wikipedia.org/wiki/List_of_video_hosting_websites

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Chapter 19: When Google Bites Back -- A Guide to Catastrophe

• www.scribd.com/doc/2299019/Google-Quality-Rater-Guidelines
• www.stopbadware.org/home/reviewinfo 
• tools.lilengine.com/penaltychecker
• www.seopenalty.com
• www.google.com/support/webmasters/bin/answer.py?answer=35769
• www.scribd.com/doc/2299019/Google-Quality-Rater-Guidelines
• www.bad-neighborhood.com/text-link-tool.htm
• www.archive.org
• www.google.com/webmasters/tools/reconsideration

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Chapter 20: Ten Things to Know & Do When Picking an SEO Firm

•        www.PeterKentConsulting.com

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Chapter 21: Ten Plus Myths and Mistakes
 

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Chapter 22: Ten-Plus Ways to Stay Updated

• www.dummies.com/go/seofd3e
• www.google.com/webmasters/guidelines.html
• www.google.com/support/webmasters/
• www.google.com/webmasters/docs/search-engine-optimization-starter-guide.pdf
• www.bing.com/docs
• www.searchenginewatch.com
• www.google.com/support/forum/p/Webmasters
• googlewebmastercentral.blogspot.com
• www.mattcutts.com/blog 
• www.webmasterworld.com
• www.highrankings.com/forum
• www.google.com/press/zeitgeist/
• www.google.com/trends
• www.google.com/insights/search/
• freekeywords.wordtracker.com/top-keywords/
• sp.ask.com/en/docs/iq/iq.shtml
• buzz.yahoo.com

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Chapter 23: Ten-Plus Useful Things to Know

• www.webposition.com
• www.google.com/apis
• www.webceo.com
• www.link-assistant.com/rank-tracker
• www.googlerankings.com
• www.linkalarm.com
• home.snafu.de/tilman/xenulink.html
• download.alexa.com
• www.compete.com
• www.quantcast.com
• www.seochat.com/seo-tools/keyword-density/
• www.keyworddensity.com
• analytics.google.com
• www.crazyegg.com
• www.hostednumbers.com
• www.dial800.com
• www.copyscape.com
• google.com
• www.google.com
• www.99designs.com 
• www.seo-help.com/seo-reference/seo-resources.html
• www.webconfs.com
• www.pandia.com/optimization

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